Your website, built by your Amazon team.
We design and build ecommerce websites — and because we already run your Amazon channel, the two work together from the start. It means one team for your marketplace and your own store, and more of your brand handled under one roof instead of handed to a third party.
Why an owned store is worth it.
Referral and FBA fees take a real slice of every sale — and the customer, their email, and the reorder belong to Amazon, not you.
You keep the margin, the customer profile, and the reorder — the foundation for email, subscriptions, and a business that's worth more at sale.
One honest note: a store only pays off if people visit it. The margin is real, but it matters only when there's traffic — which is where being your Amazon team helps. We can point your existing Amazon audience and off-Amazon demand at the new store, so it isn't a site sitting empty.
We build it — and we can help drive traffic to it.
Plenty of web shops hand over a site and wish you luck finding visitors. Because we already manage your Amazon channel, the build and the growth plan come from the same team:
- We know your real unit economics and run the store-vs-Amazon math before recommending a build
- We can drive off-Amazon traffic — display and remarketing to your Amazon audiences across the web
- Your reviews, top SKUs, A+ content, and keyword data carry straight over from Amazon
- One team keeps the full picture: Amazon proves demand, your store captures it at higher margin
What we build.
Strategy & positioning
Owned-channel readiness, pricing parity with Amazon, tech-stack selection, and the plan for driving traffic — before a single pixel is designed.
Design & UX
Custom brand design — never a stock theme — with mobile-first product, collection, and landing page templates built to convert.
Copy & content
Brand story and product copy, plus your best-performing Amazon A+ content reworked for the web.
Conversion optimization
Optimized checkout, trust signals, paid-traffic landing pages, and an A/B testing program so the store keeps getting better.
SEO foundation
Technical and on-page SEO and a content architecture that earns off-Amazon organic demand you actually own.
Integrations & analytics
Email/SMS (Klaviyo), reviews, subscriptions (Recharge), Buy with Prime, first-party analytics, and your fulfillment/3PL — wired and tested.
Built on the right platform for your stage — Shopify for most brands, Webflow for premium content-led brands, Shopify Plus or headless when volume calls for it. We add Buy with Prime where it fits, so your store can borrow Amazon's trust and delivery promise at checkout.
Ways to get started.
A polished, conversion-ready Shopify store to establish your owned channel quickly.
- Custom-styled Shopify build
- Core integrations & analytics
- Essential SEO & launch setup
A fully custom store built to convert, with the retention and traffic stack wired in.
- Custom design, copy & CRO
- Email/SMS, reviews & subscriptions
- Buy with Prime & traffic plan
Shopify Plus, headless, or Webflow hybrid with an ongoing optimization program.
- Advanced architecture
- Continuous CRO testing
- Ongoing support retainer
Every build is scoped to your brand and stage — no cookie-cutter packages. Start with an audit and we'll recommend the right entry point.
A website makes sense when a couple of these are true.
- You have branded demand you don't fully own — people search for you, then buy on Amazon.
- You sell something people reorder — consumables, replenishables, or a subscription-friendly product.
- You see an exit or raise ahead, and want the added value an owned channel brings.
If that sounds like you, a store is worth the conversation. If it doesn't yet, we'll tell you that honestly, too.
Website building FAQs
How much does a website cost?
It depends on scope, so we start with a quick audit and scope the build in tiers. There's real payback to weigh: every order on your own store keeps the 15–50% Amazon takes in fees, and a store with real revenue and an email list makes the whole business worth more at sale. We'll show you the numbers before you commit.
I already have a website — do I need a new one?
Maybe not. Most existing stores under-convert or aren't being sent traffic, so the highest-return work is often a redesign or conversion overhaul plus a plan to drive qualified visitors — not a rebuild from scratch. We start with an audit and tell you which you actually need.
Will a store cannibalize my Amazon sales?
Managed well, no. Amazon usually wins the first sale on trust and speed; your store wins the repeat and subscription revenue at higher margin. Different intent, minimal overlap — as long as pricing and promotions are coordinated, which is what we do.
Should I move off Amazon entirely?
No. Keep both. Amazon answers "will this product sell?" and your own store answers "will they buy again — and can I own that relationship?" The sensible play is to run them together, not to trade one for the other.
What platform will you build on?
Whatever fits your stage. Shopify is our default for most brands — stable, fast to launch, and rich in integrations. For premium, content-led brands we'll use Webflow paired with Shopify checkout; for high-volume brands, Shopify Plus or headless. We pick the right stack, not the trendiest one.
Why have our Amazon agency build it?
Because we already run your demand engine. We know your unit economics, your best SKUs, and your customer — and we can drive off-Amazon traffic to the new store. It keeps your website and your Amazon channel with one team instead of split across vendors.
Let's talk about your website.
Tell us where your brand is today and we'll point you to the right way to build — or tell you honestly if you're not there yet.
Talk to us about your website