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Notes from the work.

Plain-spoken essays on eCommerce growth, presence, and what's actually moving the needle — written by people who've run stores, not just read about them.

All Field Notes articles

July 8, 2026

AI is about to do your customers' shopping. Here's what that means for your store.

By Miles Crawford · 6 min read
Coming soon

Winning the Amazon Buy Box: what actually moves it

Coming soon

A+ Content that lifts conversion (not just looks good)